Oregon, Washington team to promote Northwest wines in England
By Wine Atlas, Friday 25 January 2008 :: Wine - United-States :: #148 :: rss
PORTLAND, Ore. (AP) — Vineyards in Oregon and Washington share a state border but differ in many ways. They have different grape varieties, different climates and different production methods.
But they're teaming up to mount the largest promotion of Northwest wines so far on the world's premier wine stage - London.
With a $200,000 federal trade grant, about three dozen wineries from the two states will host a daylong professional tasting and education session Monday for restaurateurs, wine-shop owners and, importantly, the United Kingdom's internationally influential wine writers. A weaker dollar is making American wines more affordable abroad, and the United Kingdom is a $20 billion wine market.
"London is the epicenter of worldwide wine influence," said Ted Farthing, Oregon Wine Board executive director. "You can't be a viable international brand without representation there."
Continue reading: oregonlive.com
